The male underwear is the trade of Eminence for more than 70 years, however, the image of men who wear them, underwear evolve. Eminence has developed, next to the icons of the brand as the slip, the T-shirt and tank top in white cotton, a large collection of boxers and briefs, with coordinated T-shirts, in a wide range of cuts and colours. A choice that allows every man to find the undergarment that fits its morphology, his style and his way of life. • DAILY: briefs, boxers and t-shirts in the air of the time intended for everyday use. Underwear in which every man feels good and beautiful! • ICONIC: boxers, briefs, tank tops and grey T-shirts Heather, black or white, knitted in an exceptional cotton. These timeless underwear to the current cuts will seduce a man looking for comfort and simplicity. • Legacy: briefs and t-shirts, hot underwear, Boxer cotton: a traditional comfort in top quality cotton. Designed classic underwear for men attached to the 100% cotton. Cuts and materials that pass through time. The know-how acquired over the years, allows Eminence to propose high-quality materials, developed and knitted in their factory of Aimargues Gard: cotton Mercerized, cotton of Egypt, cotton/modal, Cotton spandex premium, micromodal... Cuts favor the comfort, fit and support without forgetting the style Eminence, always chic, elegant and in tune with the times. Georges JONATHAN and Gilbert SIVEL are also different than complementary. The first salesman in Paris and the second technician textile in the Cevennes. Together they create in 1944 the artisan workshop of hosiery of Nîmes. World War II prevented the society to function, but production resumed in 1944: was born then trademark Eminence. Eminence is the n°1 of the male underwear in France in the 1950s. On him must, inter alia, the arrival in France of the "Kangaroo slip" in point sifted (also called "small point knotted" or more simply "fabric hole-to-hole"), the slip reinforced pocket, but also of the boxer or, in 1971, colorful putting underwear so end the absolute reign of white.